Ranjan Nayyar

Ranjan Nayyar

Design Researcher at Design Science Consulting. Masters in Integrated Product Design from The University of Pennsylvania.

ENTRIES By Ranjan Nayyar

7 Practical Tips to Get More Value from Eye Tracking Research

Working on numerous eye tracking studies over the last two years, I feel I have gained the authority to say a word or two on eye tracking research. The research method is critical to our work at Design Science and has found itself to be ever more promising our clients and to us than ever before. Using eye tracking successfully in the field requires both a firm grasp on the theory and practical. Read more

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